Counting Back to Summer

Posted on 01/10/2018

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Summer in da City

Posted on 13/08/2018

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In My Shopping Bag: COS SS18

Posted on 30/05/2018

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The Doc is In

Posted on 28/03/2018

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Fall into Spring

Posted on 28/02/2018

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Welcome to the world of Ivelina - stylist & visual creative, digital storyteller, social media expert and Scandinavian design lover


Most popular Bulgarian fashion blog -
VOGUE Paris, ‘Around The World in 45 Blogs’
13th most influential Bulgarian
on Instagram
‘Top 150 most influential Bulgarians in social media', 2015 edition
Woman of the Year nomination -
'Grazia Bulgaria magazine annual awards', 2015 edition
Bulgarian to follow on Instagram -
‘Who to follow in social media if we want to know everything about fashion', 2016 edition


  • Our ever green white is up! FrichicHome FrichicChristmas
  • I said YES to the dress Contrary to popular belief
  • Is it Doc season yet? docmartens hmxme
  • I take my Fall layers with a side of naked
  • What punk princesses are made of First experience at Bride
  • cosstores sales email wakes me up even faster than double


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